How We See Colour
Little article on the Symantec blog How we see colour. How We See Colour
Little article on the Symantec blog How we see colour. How We See Colour
This research suggests that there is a complicated relationship between mood and persuasion. We are driven to pay attention to information that is inconsistent with… Read More »
“Academics found that bike racks where the poster was present had 62% fewer thefts than the previous year, while those without the poster saw thefts… Read More »
A good interview from Discover Magazine. They interview a researcher, Neil Cohn on his work on the neuroscience of reading comics. “evidence suggests that we… Read More »We read sentences as we read comics
Great in depth article on reading in the modern age. There’s been a real lack of research over the last 10 years or so on… Read More »The Reading Brain in the Digital Age: The Science of Paper versus Screens
I talk in Psychology for Designers about the tension between art and science in design and how 99% of the time the science backs up… Read More »
Make yourself a nice cup of tea and spend 15 minutes reading Learning to see by iA.
I have issues with the dark side of applied psychology in design. I’ve written and spoken about it at length. I have one rule: design… Read More »The Sneaky Psychology Of Advertising
There’s a message in here for internet businesses. During World War II the Red Cross gave free coffee and donuts to US soldiers. Then in… Read More »Going from free to paid is unforgivable