I don’t know about you, but to me Wednesday is sun-shiney yellow. Tuesday is hunter green, Thursday purple-ish blue and Friday a deep red. Monday is white, a blank slate and a chance for a new week, whereas Saturday is sparkly black. Sunday is gray, the depressing slouch towards the beginning of the work-week, but also a convenient mix of Saturday and Monday.
Many Designers hear, touch and taste in colour, a phenomenon called synesthesia.
Hearing, Touching and Tasting in Color | Mind Read | Learn Science at Scitable