Tag Archives: design

How We See Colour

Little article on the Symantec blog How we see colour. How We See Colour

Posted in psychology | Tagged , | Leave a comment Posted on by mrjoe

This research suggests that there is a complicated relationship between mood and persuasion. We are driven to pay attention to information that is inconsistent with our current mood. In a positive mood, we pay careful attention to arguments that disagree … Continue reading

Posted in psychology | Tagged , | Leave a comment Posted on by mrjoe

“Academics found that bike racks where the poster was present had 62% fewer thefts than the previous year, while those without the poster saw thefts rise by 63%.” Eye Poster Puts Off Bike Thieves It’s all in the eyes.

Posted in psychology | Tagged , , | Leave a comment Posted on by mrjoe

We read sentences as we read comics

A good interview from Discover Magazine. They interview a researcher, Neil Cohn on his work on the neuroscience of reading comics. “evidence suggests that we use the same cognitive process to make sense of comics as we do to read … Continue reading

Posted in psychology | Tagged , , | Leave a comment Posted on by mrjoe

The Reading Brain in the Digital Age: The Science of Paper versus Screens

Great in depth article on reading in the modern age. There’s been a real lack of research over the last 10 years or so on the differences between reading on paper and reading online. -We read like we perceive the … Continue reading

Posted in psychology | Tagged , , | Leave a comment Posted on by mrjoe

This gallery contains 1 photo.

Just some pretty brain pictures because I can. neuroimages:

More Galleries | Leave a comment Posted on by mrjoe

I talk in Psychology for Designers about the tension between art and science in design and how 99% of the time the science backs up the art. The poet Goethe described the psychology of colour two hundred years ago only … Continue reading

Posted in psychology | Tagged , , , | Leave a comment Posted on by mrjoe

A wonderful essay on design (that touches on psychology)

Make yourself a nice cup of tea and spend 15 minutes reading Learning to see by iA.

Posted in psychology | Tagged , | Leave a comment Posted on by mrjoe

The Sneaky Psychology Of Advertising

I have issues with the dark side of applied psychology in design. I’ve written and spoken about it at length. I have one rule: design to make people’s lives better. I expand on this in the book and offer an … Continue reading

Posted in psychology | Tagged , , | Leave a comment Posted on by mrjoe

Going from free to paid is unforgivable

There’s a message in here for internet businesses. During World War II the Red Cross gave free coffee and donuts to US soldiers. Then in 1942 they started charging for the donuts. It created bad feeling that has lasted 70 … Continue reading

Posted in psychology | Tagged , | Leave a comment Posted on by mrjoe