Author Archives: mrjoe
A great introduction to memory from PsyBlog: How Memory Works: 10 Things Most People Get Wrong
I’ve never been a fan of management & other pseudo psychology and the the left brain / right brain rubbish that is out there drives me mad. Back in 1987 this was a myth. Fast forward 25 years and it’s … Continue reading
Insightful stuff. “…the growing chorus of neuro-critics are half right: our early-twenty-first-century world truly is filled with brain porn, with sloppy reductionist thinking and an unseemly lust for neuroscientific explanations. But the right solution is not to abandon neuroscience altogether, … Continue reading
Tim Hartford looks at the 99p question. Do prices that end in 99p actually sell more than round numbers?
How supermarkets use psychology. via The secrets of our supermarkets – The Independent