Author Archives: mrjoe
Employers love personality tests. But what do they really reveal?
I’ve never been a big fan of personality tests. Malcolm Gladwell describes the problem with them far better than I could. Employers love personality tests. But what do they really reveal?
Psychology for designers or 3 predictions from psychology for the future of web design by @mrjoe from cxpartners My slides from the Future of Web Design London conference last week. (Source: http://www.slideshare.net/)
This research suggests that there is a complicated relationship between mood and persuasion. We are driven to pay attention to information that is inconsistent with our current mood. In a positive mood, we pay careful attention to arguments that disagree … Continue reading
The Complexity of “Simple” Tasks Good examples of how to analyse procedural knowledge with task analysis. (via The Complexity of “Simple” Tasks)
On Behavior Change – Dan Lockton’s holy grail
Great interviews with Dan, one of the leading thinkers in behavioural change (good stuff like reducing carbon footprint). Lots in there about cognitive biases. This quote resonates with me “..that’s my Holy Grail: co-created, co-designed behaviour change that actually helps … Continue reading
“Academics found that bike racks where the poster was present had 62% fewer thefts than the previous year, while those without the poster saw thefts rise by 63%.” Eye Poster Puts Off Bike Thieves It’s all in the eyes.
Cognitive Overhead, Or Why Your Product Isn’t As Simple As You Think
Nice little piece. Cognitive Overhead, Or Why Your Product Isn’t As Simple As You Think
We read sentences as we read comics
A good interview from Discover Magazine. They interview a researcher, Neil Cohn on his work on the neuroscience of reading comics. “evidence suggests that we use the same cognitive process to make sense of comics as we do to read … Continue reading
The Reading Brain in the Digital Age: The Science of Paper versus Screens
Great in depth article on reading in the modern age. There’s been a real lack of research over the last 10 years or so on the differences between reading on paper and reading online. -We read like we perceive the … Continue reading
