Does subliminal advertising actually work?

BBC News – Does subliminal advertising actually work?.

I talk about this and other design science in my workshop. It’s a compelling idea for designers and marketers, a simple way to encourage behaviour.

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Interview with Joe on the Brainfluence Podcast

Ep #41: The Psychology of Design with Joe Leech – Roger Dooley.

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The 12 cognitive biases that prevent you from being rational

The 12 cognitive biases that prevent you from being rational.

If you’ve been to the Psychology for Designers Workshops you’ll know all about cognitive biases and how to use them (ethically) in design.

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Cognition & The Intrinsic User Experience

Or why we should reduce cognitive load or design for less thinking:

Cognition & The Intrinsic User Experience | UX Magazine.

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Social Proof in the User Experience

A nice little article with examples of using this Psychology theory in UX and design.
Social Proof in the User Experience.

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Clifford Nass: Multi-tasking is Bad for Your Brain

Clifford Nass: Multi-tasking is Bad for Your Brain – Interview.

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The Science of Happy Design

In my MSc Thesis I looked at happiness and design with kids. I used the Pollyanna effect. That is, we remember experiences that are happy more readily than experiences that are not.

Back to this article, the authors look at why some websites make us happy and go on to offer three principles of happy design.

The Science of Happy Design – UX Booth | UX Booth.

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How to read an academic paper like they do at Harvard

In the book I talk about the detail of reading an academic psychology paper. The sections, the order to read it in and how to evaluate the the validity of the findings.

Harvard have published this great 2 page guide on how to read a paper. There are some gems in there especially around reading a paper with creativity.

How to Read an Academic Paper.

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Why the Myers-Briggs test is totally meaningless

I’ve written here before about the huge problems with the Myers Briggs personality test.

Vox have just published this article taking apart the test and showing how pointless is actually is.

Why the Myers-Briggs test is totally meaningless – Vox.

Death to bullshit science.

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Neuroscientist Antonio Damasio Explains Emotions

Neuroscientist Antonio Damasio Explains Emotions

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